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Online advertising has become a security/privacy risk for most of us, and an unwanted distraction for many of us.

  • Get an Optimal browsing experience
  • Stop unwanted distractions and malware
  • Works inside Twitter and Facebook mobile browsers
  • Helps you avoid fake and deceptive websites
  • Option to support your favorite content creators
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We work with the best world’s best publishers and technology firms.

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About Us

We are a successful team passionate about fixing advertising.

Our technical team is working on building a better web experience for consumers that avoids some of the privacy and bandwidth issues, while still paying websites to create great content.

Rob Leathern
Will Wallis
David Li
Jamie McCrindle
Atul Patel


iOS app always free but optional tips for publishers

We launched a better FREE ad blocker for iOS 10 called “Optimal BLOCK” (it will
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Featured on Product Hunt & Tipping Update

Our Optimal BLOCK iOS 10 app was featured on Product Hunt yesterday (>100 votes and
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Optimal BLOCK now live on iOS 10!

Our new FREE cross-browser iOS 10 ad/tracking blocking app, Optimal BLOCK, is live on the
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